Sobrevivir Al Diseno

The work of a designer in fast-paced and changing times: a practical and not at all solemn vindication of the creative professions. What does the work of a graphic designer consist of in the age of the advent of AI and widespread access to increasingly sophisticated tools for processing texts and images? One of our most international creators reflects, through highly plastic examples and images and with always illuminating ideas, on the keys to the discipline. Surviving Design is written in a playful spirit, but also with the clear desire to show why design is still fundamental for community life. A book that vindicates the artisanal side of all creative professions, associated with a slow time that is increasingly scarce.